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Nova Academy
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How To Make Your Retail Cosmetics Store More Profitable: 5 Tips

Posted by Nova Point of Sale on Apr 19, 2017 5:08:04 PM

Your retail cosmetics store is getting along just fine. But you could always use more sales, bigger profits, and an easier operation to run - right?

Retail always takes a lot of work and many hours of dedication. There are times when you have to work holidays, or stay long after hours, or spend your weekends solving problems.

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Topics: Case Studies, Tips + Ideas, Increase Revenue, Retail Tips, Retail POS, 01. $ Money Making Features $

5 Tips For Managing Your Retail Business From Long Distance

Posted by Nova Point of Sale on Mar 30, 2017 3:28:27 PM


You can't physically be at your shop 24/7. There are times when you will be away. You may even have things worked out where you spend the majority of your time running your operation from another office, from home, or even on the road.

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Topics: Case Studies, Tips + Ideas, Specialty Retail, Increase Revenue, Retail Tips, Retail POS, point of sale solution

How To Set The Perfect Environment For Making Sales

Posted by Nova Point of Sale on Mar 16, 2017 3:47:15 PM

Do you sometimes feel there are hundreds of shops just like yours? That your sales conversion rate each day is simply a matter of luck? And that if only more customers had dropped by, you could have sold way more?

Well, the truth is that it’s way more up to you than you think. There are many ways to attract customers and this includes definite actions you can take to create just the right environment.  First, you want to get more customers to step into your store and next you want to create the right atmosphere for sales to happen. Recognize that there are often psychological or imaginary barriers to people making buying decisions.

To help you deal with these imaginary barriers I have drawn up a list of solutions, and so increase your sales.

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Topics: Case Studies, Specialty Retail, Increase Revenue, How-Tos, Kiosk point of sale, point of sale solution

How Your Brand Can Benefit From Word of Mouth - The Most Valuable Form of Marketing

Posted by Nova Point of Sale on Feb 28, 2017 2:20:46 PM

The most valuable type of marketing is one you can't buy. Yes, it's more powerful than expensive TV commercials, more effective than full page newspaper ads, and packs more punch than 100 Google ads.

We are talking about World of Mouth. It's when one friend tells another. Called WOM for short, this most primitive type of marketing is by far the most effective.

Why?

Because you may not pay attention to or believe an ad, but you always listen to your friend. And you most likely believe what your friend says.

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Topics: Case Studies, Tips + Ideas, Specialty Retail, Increase Revenue, Retail Tips, Kiosk point of sale, Point of sale systems

6 Sales Tactics You've Never Thought About

Posted by Nova Point of Sale on Feb 13, 2017 2:14:13 PM

No matter how much you are selling now, it's always good to sell more. Right?
That is especially true if you're selling products and have a good supply on hand when sales double or triple.

Normally increasing sales 10% would be fantastic. But by using a few proven sales methods you may be able to boost sales an additional 25% to 50%.
It's really that easy!

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Topics: Tips + Ideas, Increase Revenue, How-Tos, Retail Tips, Customers, Retail POS, point of sale solution, POS cart, POS sales, Kiosk POS

    

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